Thirty Degrees

End-to-end brand and marketing design for a contemporary streetwear brand, as part of my work at IDEA.
I am responsible for the brand’s visual presence across all platforms - from daily social media management and campaign creation to apparel graphics and creative direction.
My role includes leading photoshoot concepts, developing visual narratives, and being actively involved on set - overseeing styling, composition, and creative execution. Working closely with the brand’s management, I play a key role in shaping and evolving the brand’s identity across product, content, and campaigns.